Lesson Objectives

Learn the role of the audience in web design
Understand how interactivity changes according to audience

Starter

Re-visit the school website
(in google docs) LIST the different audiences for this site

Task

1. Identify a website which is aimed at a teenage audience
   • Insert an image to your document
   • Explain how the audience has influenced the design
2. Visit the Cbeebies website
   • Define the audience
   • Explain how the audience has influenced the design
3. Visit the BBC News site
   • Define the audience
   • Explain how the audience has influenced the design

Plenary
Discuss with your neighbour how the interactivity changed according to the audience - why do you think this was?